Originally created for a t-shirt competition (#cottonwars) this was my take on subverting a logo. The great British institution that is Jaguar – Land Rover.
They just cost so much darn money that you have to be kinda mad to buy one. But the brand is strong so they will always have a loyal group of customers, with more money than sense. Willing to bend over to be one step ahead of the jones’s.
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